Apptmyz: Devising Effective Mobility Strategies to Improve Operational Efficiency

CIO Vendor The enterprise mobility market in India is set to gain immense momentum, with IDC predicting the market to reach USD 1,871 million in 2017. The increased smart phone penetration, growing prominence of managed mobility services, and expansion of communications, media and BSFI segments are key factors contributing to this growth. However, despite the alluring benefits brought forth by mobility initiatives, creating enterprise applications on mobile devices has turned into a daunting task with the increasing number of mobile platforms and the growing mobile workforce. Moreover, mobile strategies are also prone to risk factors such as data vulnerability, data leakages, reliability and accessibility concerns, and mobile device management issues, which further add to the complexity of implementing them. Acknowledging these challenges, Hyderabad headquartered Apptmyz endeavors to alleviate these concerns with effective strategies that are designed to implement and support all aspects of mobility solutions.

Built on a foundation of over 20 years of expertise in mobile technologies, Apptmyz was established and named with a vision to create enterprise mobility solutions that can optimize business processes while bringing significant cost savings for its customers. The company has since focused on designing solutions for Enterprise Mobility, User Experience Design, Internet Applications, M-Commerce, Social networking, Location Based Services and Connectivity Applications.“We have automated entire operations of large enterprises through our enterprise mobility services while also reducing operational expenditure and bringing real-time visibility into their operations,” explains Anuraag Agrawal, Founder & CEO, Apptmyz.

In order to provide enterprises with a competitive advantage in the current market as well as ensure that timely information is provided to their customers, Apptmyz brings an enterprise mobility framework
that spans across all layers of mobility. This framework is implemented through a number of phases that involve identification of opportunities, planning and strategizing of mobility solutions, creation of user experience design, development and trial, launch and post-launch support and maintenance. As part of its mobility framework, Apptmyz also offers a range of solutions that allows enterprises to manage their automation at all levels with enterprise grade security. These solutions are customized and tailor made on a detailed level to cater to business needs in diverse segments such as Fintech, Fleet management and Logistics management. Furthermore, Apptmyz also renders Work Flows and User Experience on the run to facilitate businesses with a seamless application experience in an increasingly innovation driven market. Believing the success of any application to be largely dependent on its ease of use and intuitive nature, Apptmyz delivers intimate and compelling user experiences that are highly customized and in sync with the branding elements of the enterprise, as well as highly adaptive and context sensitive to be able to perform more functions with greater ease.



We have automated entire operations of large enterprises through our enterprise mobility services while also reducing operational expenditure and bringing real-time visibility into their operations


Despite a recent beginning, Apptmyz has catered to enterprise mobility solutions across a wide range of business verticals, which has helped the company build strong industry expertise. The team of Apptmyz has been focusing this expertise on several R&D activities to build new kinds of experiences to perform transactions in the banking and fintech space. The company also hopes to expand its footprint across different markets and create AI and automation driven products in the upcoming future.